New Gold Anchor scheme launched in China
Chinese marinas to compete on global stage with international accreditation.
The Marina Industries Association (MIA) has launched the new global Gold Anchor scheme in China at an Austrade networking function at the 2016 Shanghai Boat Show.
The function was attended by dignitaries including Karen Surmon, Australian Trade Commissioner Commercial Consul in Shanghai, Xinfa Yang of the China Boat Industry & Trade Association chairman and MIA chairman Andrew Chapman. The occasion provided a platform for marina industry stakeholders to gain a better understanding of the Gold Anchor scheme and how it will improve the standard and global competitiveness of Chinese marinas.
Andrew Chapman said the new global Gold Anchor scheme will provide Chinese marinas with a clear direction of development for improving the standard of infrastructure and services.
“This will raise the level and professionalism of the whole industry so it can compete on an international scale. The ever-expanding Chinese middle class is demanding better quality facilities and the Chinese government is placing greater importance on developing this industry for all levels of society to enjoy,” said Chapman.
Karen Surmon said the networking function was one of the many ways in which Austrade is working to facilitate increased cooperation and development of the marine industry between Australia and China.
Currently there are four Gold Anchor Marinas in China. The three five Gold Anchor marinas are Wuxi Taihu Shanshui Club and Marina, Serenity Marina and Nansha Marina. Qingdao Olympic Marina has 4½ Gold Anchors. Through the new scheme and MIA guidance, it is expected that more Chinese marinas will achieve a higher standard of professional development and be competitive with marinas around the world.
The new global Gold Anchor scheme has been a collaborative endeavour between the MIA and The Yacht Harbours Association resulting from an agreement signed in November 2014.