Exhibitors back March dates for Expo
Organisers report “unprecedented demand” for space at Gold Coast show.
Organisers of the Gold Coast International Boat Show & Marine Expo due to be held in March say the change of dates from last year has spurred an “unprecedented demand” for exhibitor space with the office being overwhelmed with enquiries and bookings from marine businesses.
“We are the busiest we have been in seven years,” said Emma Brown, event & marketing manager.
“Bookings and enquiries – across both the marina and our hardstand space from a very wide variety of exhibitor categories – point to an even bigger showcase than our largest-ever Expo in 2016.
“In the three weeks since we opened to exhibitors, we have fielded over 120 enquiries from exhibitors who have never before exhibited at our boat show. That’s in addition to more than 100 exhibitors returning to our boat show in 2017. A great many existing exhibitors are now securing additional display space or berths for 2017.”
Confirmed and reserved exhibitor space was already over 70% of the entire 2016 boat show, said Brown.
“The key driver for the change of dates to March is to stage the Gold Coast International Boat Show & Marine Expo right in the heart of Australia’s boating industry capital at Coomera at a time when enthusiasts have boating top of mind,” she said.
“Everything tells us that the new March timing – from 17-19 March 2017 – is just right for boating enthusiasts and our industry.”
March is an opportune time for manufacturers and importers to release their latest models for the first time to the Australian market, said Brown.
“The new March dates also create an ideal delivery lead time for our exhibitors as existing boat owners prepare for the following summer,” she said.
“Fresh in their minds in March are their considerations for repowering, replacing or upgrading their boat’s systems and accessories, or buying a new boat or yacht to further enhance their leisure time with family and friends.”
New releases in March
Stefan Ackerie from Stefan Boating World said moving the boat show date to March was ‘genius’.
“There will be more exhibitors, more people and more choices than ever before,” he said. “Stefan Boating World will have an enormous range of brand-new boats here at that time – in fact the largest range of boats under one roof in Australia.
“Among our many premiere models will be the new Karnic SL and Morningstar ranges. The Morningstar – on display for the first time in the world – will come with a 100% money-back guarantee if you don’t like the boat for any reason within 30 days – and that’s an Australian-first too.”
Shaun Hale from Gold Coast WaveRunners will be showcasing two new personal watercraft models for the first time in Australia – the Yamaha EX and GP1800 models.
“Staging the boat show in March will be a welcome boost leading into a traditionally quieter time of year,” he said. “It’s good timing.”
Clinton White from Whitewater Marine was among the first exhibitors aboard and endorses the boat show’s move to March.
“I think it’s a great,” he said. “It enables us to premiere two new Tige watersports boats right here on the Gold Coast,” he said.
The Multihull Group will use the show to unveil a brand-new Lagoon cruising catamaran for the first time on the water. Managing director John Cowpe is promising a model that “really hits the mark” with sailors.
“This new model from the French-based VPLP design team combines extraordinary spaciousness with remarkable offshore capabilities, even when fully laden for extended cruising,” he said. “With the trend towards cruising catamarans continuing to gain momentum, this model will only increase that popularity.”
Exhibitors wishing to book space at the show should contact Andrew Mills on 0415 758 888 or firstname.lastname@example.org.