Beneteau changes Monte Carlo network
All Beneteau Inboard Power dealers to distribute Monte Carlo nationally.
Beneteau has announced it is re-organising its dealership network for the Monte Carlo range of cruisers in the Australian market.
Instead of having a separate distribution channel from the rest of the Beneteau product range, Beneteau Inboard Power dealers around the country are now authorised to distribute the Monte Carlo range.
In a statement, Beneteau said the reason for the change is to leverage Beneteau’s established network in order to promote its products across the whole of Australia.
“The decision to bring Monte Carlo under the Beneteau Inboard Power umbrella is a strategic but also logical move in terms of consistency and reach.”
The Monte Carlo network now consists of Southern Cross Marine for South Australia, Sundance Marine for Victoria and Tasmania, and Flagstaff Marine for New South Wales and Queensland.
The whole dealership network is expected to be onsite at the upcoming Sydney International Boat Show which will feature an MC5 exhibited alongside Beneteau inboard and sail models.
