Zhik appoints new chairman, CEO
Zhik has announced changes to its leadership structure with current CEO, David Crow (aka ‘Crowie’) taking on the role of chairman, and Piet Poelmann becoming CEO as of January 1 2018.
Poelmann has an extensive, 28-year background in water-based apparel and retail. He has been instrumental in building organisations in Europe and Australasia for brands such as O’Neill, Simmer Style, G-Star RAW and Tommy Hilfiger.
Poelmann, said of his appointment, “I have always admired the Zhik brand. I have seen it grow so strongly through the sailing community and am looking forward to continue driving the growth of this exciting brand around the world.”
The incoming Zhik CEO enjoys a variety of watersports and is a passionate sailor - having started sailing in Opti’s in Holland, where he grew up. He then moved through Lasers, Regenboog Class (a beautiful Dragon like 8m Gaff rigged keel boat), and accumulated extensive cruising miles along the coasts of Holland, Belgium, France, United Kingdom, Germany and Scandinavia with his family. He has lived on the northern beaches of Sydney since 2006 and races and cruises his sailboat often on Sydney’s Pittwater.
Crowe’s new role as chairman will allow him space to guide and shape the growth and longer term strategic initiatives, whilst Brian Conolly as founding director will continue to concentrate on the firm’s technical product development, as well as strengthening long-term industry relationships.
Zhik provides technology enabled performance apparel for dinghies, yachts, SUP, boarding and kayaking and is available in over 48 countries.